Sep 17, 2019
Singapore Press Holdings Limited (SPH) has redefined the reading experience for Berita Harian through its News Tablet, which will offer subscribers the convenience of automatic download of the paper’s latest issue without the need to login.
The tablet will come with the News Tablet app installed so users can read Berita Harian via this integrated digital experience. The package will also include access to the Berita Harian website and mobile application.
The pre-installed News Tablet app features auto-login and does not require a password after activation. It also downloads the latest Berita Harian e-paper automatically in a Wi-Fi environment for subscribers to read on the go and share interesting articles and advertisements with family and friends on social media. Each e-paper is archived for 14 days.
Readers who subscribe to the Malay paper for 24-months at $19.90/month will receive a complimentary Samsung Galaxy Tab A (10.1″) Wi-Fi® (retail price at $398).
Existing subscribers can top up $14.90/month for 2 years to enjoy this deal.
This initiative follows the successful launch of the similar news tablet promotion for SPH’s Chinese newspapers which has accumulated 9000 number of subscribers since its inception.
Mr Saat A Rahman, Editor for Berita Harian said: “We are excited to offer the BH News Tablet to our subscribers. Technology has become a big part of our daily lives and we would like to provide our readers with a new and innovative way of enjoying our content digitally, without losing the traditional experience of reading Berita Harian in print. With the BH News Tablet, readers can now enjoy the best of both worlds. With features like an auto-upload of the day’s latest edition of BH e-Paper as well as a one-time log in and an easy-to-use sharing function, the tablet will allow our readers to keep up to date with the latest news, wherever they are and at any time.”
Ms Sarah Chua, Vice President, IT & Mobile, Samsung Electronics Singapore added: “Our first collaboration with SPH to offer the Chinese news app via a customised and secure Knox platform on the Samsung Galaxy Tab A 10.5 was well received by readers. We are now extending the same value proposition of a seamless and secure solution to the readers of Berita Harian. They will be allowed instant access to the latest news on a mobile device that offers an immersive multimedia experience. We believe that this offering together with SPH will continue to enrich the lives of Singaporeans as we progress towards a Smart Nation society.”