SEPTEMBER 2021
This Christmas, ONE FM 91.3 and Kiss92 would like to invite advertisers to be a part of their festive programming. With some of the most recognisable voices backing the products and services featured on-air and via the stations’ socials, advertisers can be sure listeners and fans will be rushing to #buybuybuy!
In the line-up are Kiss92’s “Personal Santa” and ONE FM 91.3’s “ONE Naughty Christmas” which are scheduled to run for approximately 3 to 5 weeks each. With a mix of online and offline publicity including trailers, adlibs, print ads, and traffic drivers, the programmes will be the perfect platforms to engage audiences who are in the mood for gifting.
Kiss92’s feel-good giveaway-style campaign, “Kiss92’s Personal Santa”, is all about listeners who want extraordinary gifts for their dear BFFs.
From 22 Nov onwards, listeners will then be invited to submit their nominations with reasons why their BFF is deserving, and four lucky winners will each walk away with a prize bundle of gifts carefully selected by the station’s Personal Santas valued at about $3,000.
With “ONE Naughty Christmas”, ONE FM 91.3 is putting a spin on traditional gift giving, and getting listeners to own up to their light-hearted naughty little deeds. The 5 naughtiest listeners will each win a sponsored prize worth $2,000.
In addition to on-air trailers and adlibs of the prizes to be won, your products or services will be seen by thousands of consumers through the dedicated videos of our DJs Christmas shopping in your brick and mortar.
As one of our sponsors, you will enjoy top-of-mind brand recall and the extensive reach of our socials as these specially produced videos of our DJs hand-picking the prizes will be posted and shared to our loyal fans and listeners for the duration of the campaigns.
If you’d like to spread some Christmas cheer with Kiss92 or ONE FM 91.3, email us today at mkgtrade@sph.com.sg for more information.
Campaign mechanics or package entitlements are subject to change. Terms and conditions apply.