The 9th Lianhe Zaobao LOHAS Mega Health Seminar held on Nov 7 at The Star Gallery@The Star Performing Arts Centre saw over 650 readers picking up invaluable health tips from six leading medical specialists. In addition, attendees enjoyed special promotions offered by the sponsors on their products and services.

“Over the past nine years, Lianhe Zaobao LOHAS has built a name for itself as a key source of reliable information on health matters for the Chinese community. Every year, the overwhelming response to our annual LOHAS health event shows a robust increase in awareness and interest in healthy living among our readers. Special thanks to all our wellness partners that made these events a great success,” said Mr Goh Sin Teck, chief editor, Lianhe Zaobao.

BioCalth Singapore manager Terine Ng said: “Many found the healthcare answers they were seeking at this event. Some of the participants are regular attendees. The bone density test we offered proved to be a hit, demonstrating the participants’ concerns over their health.”

A Sunshine Bakeries spokesperson said: “The annual LOHAS Seminar has proven its credibility to the Chinese community. It provides us with the perfect platform to communicate with consumers and introduce our latest range of healthier products to them.”

The Lianhe Zaobao LOHAS Mega Health Seminar is sponsored by Wellness Partners; Biocalth and Sunshine. Medical Healthcare Partner; Bao Zhong Tang, Gleneagles Hospital Singapore, Ma Kuang Healthcare Group and Mount Elizabeth Novena Hospital.

Click here for event video highlights.

Sponsors of this seminar were given maximum exposure through publicity coverage through SPH’s multi-media platforms which included Lianhe Zaobao, The Straits Times, Shin Min Daily News, Lianhe Wanbao, My Paper, SPH MBO outdoor media and UFM1003.

LOHAS is an American acronym that stands for “Lifestyle of Health and Sustainability”. Zaobao LOHAS is a regular Thursday feature published by Lianhe Zaobao, an Singapore Press Holdings (SPH) flagship Chinese newspaper.

For more information on further partnership opportunities with Lianhe Zaobao, please contact Chok Huey Jiuan at 6319-1518 or e-mail chokhj@sph.com.sg

Click here for event sponsorship opportunities in SPH Newspapers.