Dec 18, 2019
SINGAPORE – Readers of The Straits Times (ST) will now be able to enjoy a different digital experience with the brand new ST News Tablet.
A new e-paper subscription plan was officially launched today, which comes with a customised app pre-installed on a Samsung tablet. At an introductory offer of $24.90 per month with a two-year contract, readers will get a subscription to the e-newspaper and the Samsung Tab A 10.1” Wi-Fi tablet, which retails at $398.
Response during the early bird registration on December 9 was overwhelming, with all units for early bird orders reserved by 1pm that day.
Each ST News Tablet is preloaded with the News Tablet app which features an auto login and does not require a password after activation. It also auto downloads the latest e-newspaper in a Wi-Fi environment for the subscriber to read on the go, clip news articles and share with family and friends on social media. Each e-newspaper is archived for 14 days.
Mr Warren Fernandez, Editor-in-Chief of SPH’s English/ Malay/ Tamil Media Group and ST Editor said: “We are constantly looking for ways to connect with our audience so as to better serve them with content from the ST newsroom. The new ST News Tablet will be a boon for our subscribers, who will get to own a brand new tablet at a special price, with the ST served readily to them every time they pick it up. It’s a good deal and makes a great gift for this festive season.”
The ST News Tablet follows the success of the news tablets for Chinese news products Lianhe Zaobao, Lianhe Wanbao and Shin Min Daily News, and Berita Harian (BH), which were launched in March and September respectively. More than 11,000 subscribers have signed up for the Chinese News Tablet within the first six months, while the BH News Tablet has garnered 1,000 subscribers in two months since launch.
Ms Sarah Chua, Vice President, IT & Mobile, Samsung Electronics Singapore said: “We are very happy to continue our partnership with SPH by extending the same value proposition of a customised and secure solution to ST readers via the Samsung Knox platform on the Galaxy Tab A 10.1″ tablet. We are confident that ST readers will also enjoy the seamless experience of reading the latest news as much as the Chinese newspapers and BH readers.”