Readers got ‘appy with MyPaper

To celebrate the MyPaper App’s 1st successful year, we gave away some pretty cool gifts to our readers at Chevron House from Jan 25 to 27, 11am to 3pm.

Readers will simply need to flash the MyPaper App to enjoy free treats like MyPaper exclusive premiums, sachets of Old Town White Coffee as well as Ribena Lightly Sparkling Blackcurrant Drink.

What's more, The Body Shop also provided free touch-up services to our readers using their new range of products — Drops of Youth. They also gave away free sample products as well as discount coupons to readers who shared an interesting page or article with their friends from the day’s MyPaper via our app on-site.

MyPaper also ran a simple quiz in the papers that gave away up to $600 worth of shopping vouchers to readers.

Launched in January 2014, MyPaper app has garnered more then 80,000 downloads. Readers can get to browse an electronic replica of the physical papers. They can also now access the past 31 published issues of MyPaper via the app. This app also allows users to share full stories and advertisement with friends via Facebook, Whatsapp or email. The MyPaper app is available for free on both Apple App Store and Google Play Store.

For more information on partnership opportunities with MyPaper, contact Phyllis Yeo on 6319-1439 | yeopsp@sph.com.sg.

Click here for event sponsorship opportunities in SPH Newspapers.