Desktop Full Transitional Ad
| Ad Type | Ad Dimension | Media Type | Maximum File Size | Other Requirements |
| Desktop Static/Animated | 1366 x 624 | Image | 500KB | JPG, PNG, GIF |
| Video | - | Video | Video file max 2MB | Maximum Duration: 30secs File Type: Mp4 Ratio: 16:9 (Video must fill full screen, no black bars)Encode the video file in the H.264 codec
Video/Backup image: Follows the dimension of the video given |
Publications: ST, BT, A1, ZB SG, TNP, STOMP, BH
* Close button will be provided by SPH Media
* 3rd party impression and click tracking allowed (Only 1 impression tracker and 1 click tracker for 1 creative set)
Notes:
1. Production of creative done by client.
- Client to submit ad creative for scheduling minimum 5 working days prior to campaign start date
- To provide ad creative in JPG/PSD/AI format (if necessary)
- Subject to adaption and production fees
2. Production of creative done by SPH Media.
- Client to provide the source files (as stated in the table) in JPG/PSD/AI format to SPH Media, minimum 10 working days prior to campaign start date.
- Up to 3 round of changes. Final changes need to be confirmed not later than 3 working day prior to campaign start date.
- Max of up to 3 creatives per campaign. Subject to adaption and production fees.
3. No animation limit for animated transitional ad
Guidelines - Desktop Transitional Full Ad
Mobile Catfish
This ad unit expands to Full Page as below. Alternatively, client may wish to link Mobile Catfish to the click-through URL without expands to Full Page.
| Ad Type | Ad Dimension | Media Type | Media Specs | Max File Size | Max Duration | File Type |
| Mobile Catfish (Expandable) |
640x200, expandable to 640x860, which are in twice (2x) the size for retina displays
Refer to the guidelines below. Please allow a buffered space (50px X 50px) for the close button (provided by SPH Media) on the catfish 640x200. |
Image Best Practice: Click-to-Action Button View Example |
500KB | N.A. | JPG, PNG, GIF | |
640x860 full page with video
Video/Backup image: Follows the dimension of the video given Video/Backup image can be positioned anywhere within the 640x860px space. |
Video file max 2MB | Video to keep the duration between 6 to 30 seconds | MP4 |
Publications: ST, BT, A1, ZB SG, TNP, STOMP, BH
* Close button will be provided by SPH Media
* 3rd party impression and click tracking allowed (Only 1 impression tracker and 1 click tracker for 1 creative set)
Notes:
1. Production of creative done by client.
- Client to submit ad creative for scheduling minimum 5 working days prior to campaign start date
- To provide ad creative in JPG/PSD/AI format (if necessary)
- Subject to adaption and production fees
2. Production of creative done by SPH Media.
- Client to provide the source files (as stated in the table) in JPG/PSD/AI format to SPH Media, minimum 10 working days prior to campaign start date.
- Up to 3 round of changes. Final changes need to be confirmed not later than 3 working day prior to campaign start date.
- Max of up to 3 creatives per campaign. Subject to adaption and production fees.
3. No animation limit for animated transitional ad
Guidelines - Transitional Ad Mobile (Mobile Catfish expandable to full page)
Mobile Full Transitional Ad (Mobile Web) & Mobile Splash Ad (Mobile Apps / iPad & Android Tablet Apps)
| Ad Type | Ad Dimension | Media Type | Media Specs | Max File Size | Max Duration | File Type |
| Mobile Web
Mobile Full Transitional Ad |
- 750x1334 which is in twice (2x) the size for retina displays |
Image | 500KB | N.A. | JPG, PNG, GIF | |
| Mobile web
Mobile Full Transitional Ad with Video |
- 750x1334 which is in twice (2x) the size for retina displays |
Video | Mobile Full Transitional Ad with video
Video/Backup image: Follows the dimension of the video given Video/Backup image can be positioned anywhere within the 750x1334 space. |
Video file max 2MB | Video to keep the duration between 6 to 30 seconds | MP4 |
| Ad Type | Ad Dimension | Media Type | Media Specs | Max File Size | Max Duration | File Type |
| Mobile App / iPad & Android Tablet Apps
Splash Ad (Static/Animated) |
- 750x1334 which is in twice (2x) the size for retina displays |
Image | 500KB | N.A | JPG, PNG, GIF | |
| Mobile App
Splash Ad with Video |
- 750x1334 which is in twice (2x) the size for retina displays |
Video | Mobile Full Transitional Ad with video
Video/Backup image: Follows the dimension of the video given Video/Backup image can be positioned anywhere within the 750x1334 space. |
Video file max 2MB | Video to keep the duration between 6 to 30 seconds | MP4 |
Publications : Mobile apps - ST, BT, ZBSG, TNP, STOMP, BH, A1
iPad - ST, BT, ZBSG, BH
Android Tablet apps - ST, BT, ZBSG
* Close button will be provided by SPH Media
* 3rd party impression and click tracking allowed (Only 1 impression tracker and 1 click tracker for 1 creative set)
Notes:
- Production of creative done by client.
- Client to submit ad creative for scheduling minimum 5 working days prior to campaign start date
- To provide ad creative in JPG/PSD/AI format (if necessary)
- Production of creative done by SPH Media.
- Client to provide the source files (as stated in the table) in JPG/PSD/AI format to SPH Media, minimum 10 working days prior to campaign start date.
- Up to 3 round of changes. Final changes need to be confirmed not later than 3 working day prior to campaign start date.
- Max of up to 3 creatives per campaign. Subject to adaption and production fees.
- No animation limit for animated transitional ad
Guidelines - Mobile Full Trans Ad (Mobile Web)
Guidelines - Splash Ad (Mobile App)
Notes:
- Close Button: 35px (will be provided by SPH Media)
- Mobile Catfish image
- Close Button for expanded banner (will be provided by SPH Media)
- Video is auto-played. Muted as default, user to initiate for sound-on.